SANTA’S TOYSHOP MAGIC LIGHTS UP SM CITY SAN PABLO  

SM City San Pablo officially welcomed the Christmas season with the grand lighting of its festive centerpiece, “Santa’s Toyshop” held on October 30 at the mall’s Atrium Area.

Leading the ceremonial launch were San Pablo City Mayor Najie Gapangada, represented by  ONE SAN PABLO Movement Ernie Empemano , Vice Mayor Justin Colago, mall manager Edesa Sibug,  and assistant mall manager Allan Matienzo, joined by city officials and special guests.

Adding to the holiday cheer, Ballet Regina Philippines captivated the audience with a graceful Christmas ballet performance that brought Santa’s Toyshop to life.

Also present were city councilors Ambo Amante, Chad Pavico, Carmela Asana Acebedo, and Barbie Diaz, along with Binibining San Pablo 2025 Sam Gesmundo and barangay chairmen of San Rafael and San Roque respectively Kap Harold Beloy and Kap Jose Mari B. Lopez, making the celebration a true showcase of community spirit.

The atrium sparkled with the glow of the Giant Christmas Bear, Santa’s Sleigh, and towering Nutcracker Soldiers, creating a magical backdrop for shoppers and families to capture joyful holiday moments.

As the lights of Santa’s Toyshop twinkled to life, SM City San Pablo once again became a place where families, friends, and the community come together — celebrating the true spirit of Christmas filled with joy, kindness, and togetherness.